If you spend as many hours watching YouTube as I do, no doubt you'll be familiar with 'Dancing' Matt Harding, star of the infamous 'Where The Hell Is Matt?' video.

Originally created as a way of keeping in touch with his friends and family, his website www. wherethehellismatt. com is now one of the most popular on the net.

Dancing Matt quit his job in 2003 and began travelling until his money ran out. While he was taking pictures, a friend gave him the idea of dancing in front of the camera everywhere he went and an email legend was born.

Soon, a chewing gum company recognised his popularity and offered to pay for him to do it all again. . . and so he spent another six months travelling to 39 countries across all seven continents with a video camera and no sense of rhythm.

The new clip features the 31-year-old video-game developer doing his geeky dance moves in front of some of the world's most famous landmarks and street scenes. Washington, 10 Downing Street, the pyramids, indoor ski fields in Dubai, Rwanda, New York, Venice, Kenya, Antarctica, Machu Picchu, Mexico, Morocco; you name it, Matt has danced around it.

The video has more than six million hits on YouTube, cementing Dancing Matt's status as an internet celebrity, right up there with lonelygirl15.

Does he have a message? "It's up to you, " he virtually shrugs. "I'm just dancing."

Now, Matt has set off around the globe again to make the next instalment, again sponsored by that helpful chewing-gum company. This time, he is encouraging the people of the world to dance with him. "The last video was about places. This one is really about people, " says Matt. "So I'm not too concerned about the background. I just want a place where people can gather peaceably and dance badly without getting arrested."

He's coming to Dublin in the very near future. If you want the chance to shake your groove thang and be part of the next internet sensation, you'll have to get in touch with Dancing Matt himself to find out when and where on his website:

www. wherethehellismatt. com. I know I'll be there with leg-warmers on.

Who knows, if this takes off again it might even morph into a new political reality show: Where The Hell Is Bertie, anyone?