The collection, a balance of contemporary design and natural high quality, is intended as much for personal purchase as gifting. "The inspiration behind this new range has come from many different sources but, as with all my work, my aim has been to create something unique and beautiful, " says John Rocha.

"The collection reflects my love of craft and tradition, with a number of pieces having a distinctly handmade feel."

"I have designed the collection to complement my contemporary style, but I think all of the pieces have a classic beauty and sensual appeal, " he adds. "The shapes and forms are essentially simple and uncomplicated, allowing people to create their own individual statements in how they wear them."

"I am very excited about this collection, " he continues. "I really enjoy having the opportunity of working in new mediums and learning about the character of the materials. I hope I have achieved the balance between texture, form and detail that I look for in all my work."

Marketing manager for John Rocha Jewellery, Siobhan Molloy explains that even though John Rocha started with clothes, "since his collection of pieces came out five years ago he has managed to create wonderful items for everyone's jewellery box."

"It is also important to note that a lot of fashion jewellery is silver-plated, whereas John Rocha Jewellery is pure sterling silver, which means each piece is quality, "explains Molloy. "These pieces are timeless classics of design rather than fashion. When they are given as a gift they are pieces which are treasured forever by the receiver."

The new product for this season is the John Rocha Triple Cross on white fresh water pearls which are available on either 18" or 40" pearl string. A matching pearl bracelet has also been launched.

Molloy says that these pieces are for every occasion: "When John designed these pieces he didn't have anyone in particular in mind; it is not designed for any particular fashion or age group. It can be worn as everyday wear."

Another spectacular piece is the Doma Lariat Neck piece, which is a collection of silver beads that are strung together and is the signature piece from the Doma collection.

"This superb neck piece is something that a lot of fashionistas will wear, " says Molloy, "because it is more for an occasion and it makes a statement."